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The current vogue for big-arsed high tops is a young person's game. On our industry travels, we've seen
those old enough to know better crash and burn with a mix of skinny fit and premium moonboots in the
shape of Ato Matsumoto or Lanvin Super His. Kanye opened the floodgates. He pulled it off. Most can't.
Fans of the man's work from 'Harlem World - The Movement' and it's sole highlights to the current robo
-self indulgence, we've seen pics of his Nike creations drifting around for over 12 months, and opinion
seems to have been polarized. Having seen a style evolution from the pre-'College Dropout' Supreme
sweat shoot for Vibe to the current couture junkiedom, Mr West's wardrobe moves so quick, and the
stylists work so well that the drawn-out developmental stage couldn't possibly keep up, meaning Lynch's
Dune-inspired LVMH hookups nearly stole some footwear shine.
Friendly ghostbloggers have made following his output an online obsession, and while we thought this
project might have lost momentum prior to release, whether you really, really hate them or found them
oddly alluring, the hype express got back on track. Big time. Then pics of Sir Bun B performing at SXSW
having ditched the Greedy Genius to sport a pair made them look genuinely good - this, we attribute to
baggy denim as opposed to the now obligatory APC New Cures - slimline kecks will multiply the dreaded
'golf club effect' that only benefits you if you're female or Dave Mustaine. Just for the record, in
case this opening ramble leaves any ambiguity, some CT crew members quite like the Nike Air Yeezy.
Anyone could've slapped fashion features together with hardcourt looks, and then maybe vulcanized it
for good measure. Taking Jordan DNA by the ton and adding a sole unit we're particularly familiar with
is another way of handling the brief.
Tracing the Yeezy's referential lineage, the Alien Fighter/Stomper, Air Trainer Huarache, Air Mag,
Jordan V and more high-end cues for the upper, are some interesting nods, and as midsoles go, the
Jordan III style one is a favourite in the office. It's also based on the Revolution and Ace to some
degree too, but the official press release points directly to the Assault, another late 80s favourite,
which seems a little odd, seeing as this is the sole added to the Fat Boys' favourite just a couple of
years ago. The sole shares some Flight 89 elements too - Nike have definitely been getting their
money's worth. The padding around the collar and tongue is Jordan-esque, and we kind of anticipated
more VIII touches than V ones, with Kanye wearing his Aquas to the death like M.O.P. Huarachesque (a
word custom-made for this News piece) neoprene lining keeps it comfortable, while the excess of
perforation on the upper recalls the Delta Force. The materials at work are of a high quality, and the
glow-in-the-dark outsole is pure gimmickry that pointed to someone living out their school exercise
book biro scrawls depicting wild Swooshed creations they'd like to see.
As colours go, the grey and orange is reliable, but the blast of hot pink behind the supersize tongue
is pretty disorientating. The towering height shifts out the ankle-high comfort zone, but the Velcro
strap, looking a little like an emulsion paint job is plain odd. The pattern, like the elephant print
style forefoot panel includes a recurring 'Y' in the mix too. We'd prefer it without it in all honesty
- we pictured it with the strap folded down just to show what could've been - a sci-fi Air Revolution
redux, but we can understand these are built to the artist's personal tastes. A nylon 'YEEZY'
embroidered heel tab recalls the Raid II, which looks like a Tennis Classic in monotone beige suede by
comparison, and the 'Y' shaped lace lock finishes a crazy, crazy creation.
Some wearers will make this debut colourway, the first chapter in 3 monthly makeups, set for release in
April at a 150gbp pricetag, look fresh. Others will look like they're in the midst of a mid-life
crisis, but everyone's got an opinion on it, and it certainly offers a challenge for the wearer. It's a
marked improvement on the horrors of the RBK G-Unit range. Even Lloyd, Buck and Yayo weren't wearing
those things. For better or for worse this is a pretty significant release.